All companies require promotion of its offerings to ensure sales. Many things are taken into account while deciding a promotion strategy, such as expenditure, extent of brand awareness created by the marketing tool, and even influence of the marketing tool on the environment. A well known and effective way of marketing an organization and its brands is by giving away gifts. Corporate gifts can be presented to both the company’s employees and customers. It doesn’t have to be costly, you just need to do a little research online and be inventive in choosing it. It is a proven fact that the efficacy of non woven bags as corporate gifts is quite high. A recyclable substance called polypropylene goes into the making of a non woven bag. No toxic chemicals are present in the fabric, thereby making these bags environment friendly. People always welcome such products in the present times of environment consciousness. Thus non- woven bags have become preferred as corporate gifts.
Non-woven bags are made of environmental-friendly material. It is non biodegradable. It is made of tough, highly inflammable, long-life, re-usable, and breathable fabrics. More than that, its materials are cheaper than other materials such as nylon and woven bags.
Non woven bags come in a variety of styles and sizes, and this has increased their popularity. Since non woven bags come in a variety of colours, all kinds of messages and logos can be attractively printed on them. The polypropylene fabric that these bags are produced with makes printing on them both simple and cheap.
Non woven bags are very colourful and fashionable, and so they often end up becoming a shopper’s favourite accessory. These bags act like miniature promotional billboards that people take with them when they go out for their errands. Thus brand promotion occurs immediately and free of cost. It becomes a great marketing strategy that will drive sales and grow your business in a very creative and simple way.
These bags can be given away to the customers as either a stand-alone corporate gift or can be distributed with some other promotional articles in them. Employees too can be gifted a non woven bag, that they would be proud to carry it along, as it would be a symbol of the organization that they work for.